Tyson Fury’s Suits: The Gypsy King Origins Story Through Fashion with Fashion House Claudio Lugli

The journey begins back in August 2015 with a phone call out of the blue. A then member of Team Fury calls me and asks if I know who Tyson Fury was, to which I responded ‘Of course, The Gypsy King’. I was following the coverage of the Klitschko and Fury build up intently on Sky Sports and was excited at the prospect of potentially styling the potential next Heavyweight Champion of the World. What I wasn’t expecting was the time constraints involved. The task of putting together an outfit... Read More

Seth ‘Dripping’ Rollins: Where does WWE Superstar Seth Rollins get his suits?

WWE Superstar Seth Rollins is one of the most exciting and decorated competitors on the current roster, racking up accolades faster than WWE can produce them. Seth is constantly evolving his character from the Architect, The Monday Night Messiah to the Drip God. Seth has been dazzling worldwide audiences with his bold and vibrant style choices of late and the question on everyones lips at the moment is where does Seth Rollins get his suits from? Well….you guessed it. Claudio Lugli is immensely excited to work closely in designing and... Read More


Wearing a face mask in public helps prevent the spread of COVID-19 — but only if worn properly, covering both your nose and mouth. Read our mask-wearing tips to get the maximum protection for yourself and others. How to put on a face mask Clean your hands with soap and water or hand sanitiser before touching the mask. Remove a mask from the box and make sure there are no obvious tears or holes in either side of the mask. Determine which side of the mask is the top. The... Read More


“CAUSE A LITTLE BIT OF SUMMER IS WHAT THE WHOLE YEAR IS ALL ABOUT” The weather is getting warmer, the days longer, and spring will say farewell before you know it–summer is almost here. As you get ready to fuel up the barbecue and dust off your favourite summer cloth, we’ve rounded up some of our new shirts from Claudio Lugli’s summer 2020 collection.



Claudio Lugli dress shirts with collars look best when hung up, but when it comes time to travel, folding them is inevitable. No matter if you travel for business or pleasure, the last thing you need to deal with is wrinkled clothes upon arrival. When it comes to wrinkles, the best offence is a good defence. Here are some helpful tips from our Claudio Stylists. Follow These Steps: Step 1 – Button up Fully buttoning the shirt will ensure a tight, wrinkle free fold. Step 2 – Flatten out Give... Read More

Know Someone Who Deserves A Treat? Claudio Lugli’s Gift Voucher is an appetizing offering!

The stores are shut and most businesses are closed during UK Lockdown to combat COVID- 19, but that doesn’t mean birthdays, anniversaries and special personal occasions don’t still happen! It is more important than ever to keep in contact with loved ones during these unusual times. What better way than to sent them something fun, like a vibrant shirt!? Brighten someone’s day with a Claudio Lugli E-gift card! Click Below. You choose the amount… they choose the gift! Emailed directly to your chosen recipient at a specified time, with your... Read More



This is a Slobberknocker of an announcement! Claudio Lugli has teamed up with the World Wrestling Entertainment (WWE) in a licensing deal alongside Urban Species to create unique WWE branded merchandise. Arriving exclusively to the Claudio Lugli web-store in November, this tag team partnership goes hand in hand with some of the styling the team here at Claudio have been undertaking with some of the WWE’s top talent which includes – Drake Maverick, Elias, Corey Graves, Aiden English, Kayla Braxton, Bryan Kendrick, Tom Phillips and even Tyson Fury. Each design... Read More


Claudio Lugli Rugby World Cup Limited Edition Print

The Rugby World Cup in Japan is in full swing. What better way to sing ‘Swing Low, Sweet Chariot’ than in these rare Claudio Lugli long sleeve Rugby Shirts. Available in 2 designs and colour ways and made in strictly limited numbers. The first shirt design depicts a flaming rugby ball travelling through the air on a black satin cotton base with gold trimmings to represent the world cup trophy. The second design depicts England’s epic and unforgettable world cup victory in 2003. The perfect shirt for any rugby enthusiast!... Read More


Claudio’s Halloween Shirt A Fright Night Essential!

Fright night is almost upon us here at Count Claudio’s Showroom! We have designed the perfect Halloween costume incorporating flying pin up girls on broomsticks. As they fly over various different moons and stars dotted over this classic satin and cotton fabric it is very much a rare sight. Made in limited number this special limited edition shirt will only be available throughout the spooky season with only 32 pieces made. SHOP NOW –


Where Does Ainsley Harriott Get His Shirts?

Ready, Steady, Cook! The phrase synonymous with the one and only Ainsley Harriot. A true national treasure, a wonder to work with and to style. Ainsley first met Claudio at the NEC Birmingham in 2015, it was there where he came across our stand, the shirt range and was introduced to Claudio. From the offset we knew it would be a fantastic collaboration if we could work alongside such a vibrant character and personality such as Ainsley. Ainsley exudes positivity and can carry any of our loud shirt prints! We... Read More